Book a Demo

Spot the Fakes Before Your Customers Do

AI brand protection that finds impersonators, scams and counterfeits aimed at your brand and executives.
Book a Demo
Take control of your brand's reputation

Your brand’s reputation takes years to build and can be damaged in an afternoon by a fake account, a phishing site or a viral complaint. Brand protection puts you back in control. Instead of hearing about it from an angry customer or a journalist, you get AI-powered insight into what’s being said and done in your name online, as it happens. You can deal with a threat while it’s still small, protect the trust you’ve built, and make decisions based on what’s really out there, not what you hope is.

Take control of your brand reputation
One platform, full visibility

Threats to your brand don’t stay in one place. An impersonator on social media, a counterfeit listing on a marketplace, a lookalike domain, a fake app: each one usually needs a different tool to catch. Beady brings them into one view. Instead of juggling separate tools and stitching the results together, you see every threat to your brand in one platform, each traced back to its source. One place to watch, one place to act, and nothing slipping through the gaps between systems.

One platform, total visibility
Don't let cybercriminals write your brand's story

Every fake account, scam or counterfeit using your name tells your customers a story you didn’t write, and it’s rarely a good one. Left alone, impersonators take your customers’ money, phishing sites steal their details and counterfeits take your revenue, all while using your logo. Beady helps you take back control. It finds the people misusing your brand and gives you source-linked evidence to act on, so the story your customers see is the one you actually stand behind.

Don't let cybercriminals write your brand story
Built for brand threats that move fast

Brand threats don’t wait for your next review. A scam campaign can reach thousands of your customers in hours, and a fake account can go viral overnight. Checking the web once a quarter can’t keep up. Beady monitors continuously, checking public and social sources every day and alerting you as soon as something aimed at your brand appears. Speed is what counts here. The faster you spot an impersonator or a phishing site, the more customers and revenue you protect before real damage is done.

Built for brand threats that move fast
Catch the hardest fakes to find

The obvious fakes are easy to spot. It’s the clever ones that do damage: an almost perfect copy of your login page, an impersonator account with a slightly different spelling, a counterfeit listing buried on page nine of a marketplace. Beady’s AI is built to find exactly these. It looks at context instead of just matching keywords, so it flags the sophisticated impersonations and lookalikes a simple search would miss, and links each one to its source so you can confirm it and act with confidence.

Catch the hardest-to-find fakes
Turn customer conversations into crisis defence

Your customers are talking about you online right now, and hidden in those conversations are the early signs of a crisis. A rise in complaints, a scam being shared, a rumour spreading: caught early, each one is manageable. Missed, it becomes a headline. Beady monitors what’s being said across social and public sources, picks out the signals that matter and flags a growing problem while you can still get ahead of it, so one bad day doesn’t do lasting damage to your reputation.

Turn customer conversations into crisis defense
Protect your top executives from scams

Your executives are prime targets. Scammers pretend to be CEOs to approve fake payments, set up fake profiles to trick staff and customers, and use a leader’s name and face to make a scam look credible. The higher the profile, the bigger the target. Beady extends brand protection to the people who represent your brand, monitoring social and public sources for impersonation, fraud and threats aimed at your leadership, so an executive impersonation scam is caught and shut down before it costs you money or trust.

Protect your top executives from scams
01 Contain Crises at the Spark Stage
One customer complaint or a technical glitch can go viral within hours. Beady catches that first spark and alerts you while the issue is still small enough to contain, before it turns into a full PR crisis across the media.
02 Protect Your Employer Brand
What employees say about you online affects who you can hire. Reviews on Glassdoor and social media, or leaks about a “toxic culture” or late salaries, push up hiring costs fast. In a market where companies compete for the same expat and Emirati talent, that matters. Beady flags these early, so you hear it first and not from your top candidate in an interview.
03 Detect Competitor Attacks and Black PR
Not every wave of negativity happens naturally. A sudden spike can be a coordinated attack: paid hit pieces, bot swarms, organised smear campaigns. Beady spots the anomaly, helps you trace where it’s coming from and gives you the evidence for a legal or PR response. UAE law takes online defamation and false rumours seriously, so that evidence counts.
04 Catch Product Issues Early
Customers often complain online long before they raise a support ticket. Complaints about bugs, late deliveries or faulty products show up on social media first. Beady catches these signals early and gives your product and operations teams a head start, so problems get fixed before they grow.
05 Centralised Compliance and IP Enforcement
Enforcement drags because of scattered tools and spreadsheets. Cases fall through the gaps, and two people handle the same abuse in different ways. Beady fixes the root of the problem by putting every threat and its evidence in one place, a single source your compliance and IP teams use to track, prioritise and document cases. And because everything is logged, every action holds up when someone asks you to prove it.
06 Safeguard Customers From Online Fraud and Phishing
When a customer is scammed by a fake version of your brand, they blame the real one. Fake bank, delivery and government-service pages are a familiar trick in the UAE. Beady detects phishing sites and fraudulent profiles pretending to be you early, so you can protect your customers from losing money and protect yourself from the fallout when they do.

Verification and Risk Checks

Registry Verification and Active Status
Registry Verification and Active Status
Before you trust a company, it helps to know it’s real. Beady checks entities against official public registries to confirm they were actually incorporated, that their registration details are correct and that the business is still active and not dormant or dissolved. So you know a company is genuine and operating before you commit to anything.
UBO mapping: beneficial ownership across jurisdictions
UBO Mapping
A company name rarely tells you who’s actually behind it. Beady maps beneficial ownership and traces the real people who own or control a business, using a database of more than 200 million entities and officers. Instead of just the name on the trade licence, you see the people you’re really dealing with.
Global Sanctions and Blacklists Screening
Global Sanctions and Blacklists Screening
Every person and company you deal with is checked against the sanctions lists and watchlists that matter, including the UAE Local Terrorist List, the UN, OFAC, the EU and the UK’s HMT. The lists are refreshed daily, and Beady flags a match as soon as it appears, so a sanctioned party doesn’t quietly slip through your checks.
Continuous Litigation and Court Records Tracking
Continuous Litigation and Court Records Tracking
Legal trouble is a warning sign that rarely announces itself. Beady tracks litigation and court records linked to a company or person and keeps watching, so when a new lawsuit or judgment comes up against someone you work with, you hear about it as it happens, not months later.
Adverse Media and Social Risk Intelligence
Adverse Media and Social Risk Intelligence
Some risks show up in the news or on social media long before they reach an official record. Beady scans more than 100,000 news sources and social channels for negative coverage about a name and picks up the fraud, scandals and reputational red flags that others tend to miss.
Shell Company and Risk Indicator Flagging
Shell Company and Risk Indicator Flagging
Shell companies and opaque structures are often used to hide who’s really in control and to move money out of sight. Beady flags the risk indicators linked to them, so you can spot a suspicious structure before it becomes your problem.

Find out who is already trading on your name

Fake accounts, lookalike domains and executive impersonation traced back to the source within hours.
Find the Fakes

Built for Every Kind of Company in the UAE

Any brand with something worth copying is a target. Beady protects your name, your customers and your executives from online abuse, whether you’re a Dubai retail brand, a fintech in DIFC or ADGM or a group with businesses across the Emirates, and whatever your size or sector.
Beady for Fintechs and Crypto
For Fintechs and Crypto
Fintech and crypto brands attract impersonation and phishing like nothing else. Beady watches social media, the web and app stores for fake accounts and scam sites using your name, so customers don’t lose money to a fake version of you. Works well for companies licensed by VARA, the DFSA or the FSRA.
Beady for Venture Funds
For Venture Funds
Protect the brands you back and the partners you work with. Beady monitors for impersonation and reputational threats across your portfolio, so a scam using a portfolio company’s name is caught early.
Beady for Investment Companies
For Investment Companies
Keep the brands and executives across your portfolio under continuous watch, so an impersonation scam or reputational threat comes up within hours instead of after it’s done damage.
Beady for HR Departments
For HR Departments
A fake recruiter using your name can scam a candidate and damage your reputation in one go. Fake job offers are a well-known scam in the UAE, often asking candidates to pay for a “visa” or “processing fee”. Beady catches impersonation in your hiring channels, so applicants stay safe and your employer brand stays intact.
Beady for Compliance Teams
For Compliance Teams
Manage brand and IP abuse from one place, with source-linked evidence attached to every case. That keeps your enforcement consistent, and every action you take is documented and holds up when someone asks you to justify it.
Beady for Law Firms
For Law Firms
Support IP and brand enforcement work with fast, source-verified evidence of infringement and impersonation, with each finding linked to where it was found.
Beady for Financial Institutions
For Financial Institutions
Few brands are impersonated online as often as financial ones. Beady watches for phishing sites, fake accounts and executive impersonation scams aimed at your customers and staff, so threats are caught before they cost you money or trust. Suitable for banks, exchange houses and finance companies supervised by the CBUAE.
Beady for Regulated Industries
For Regulated Industries
Meet the brand and consumer protection standards your sector expects. Beady’s monitoring for impersonation, fraud and misuse is set up around the risks your regulator actually cares about, not a generic checklist.
Beady for Large Corporates
For Large Corporates
Protect your brand and the executives behind it across every channel from one platform. Beady catches impersonation, counterfeits and reputational threats at scale and keeps them all in one place.

Works Across Industries

Every industry, one place to manage it from. The problem isn’t that threats exist. It’s that they’re scattered: a counterfeit here, an impersonator there, a reputational hit somewhere you weren’t looking. Beady pulls the whole picture together, watching social media, marketplaces, app stores and the wider web, whether you sell in Dubai, Abu Dhabi, Sharjah or across the region, so nothing using your brand goes unseen.
Book a Demo
Software and Technology industry illustration
Software and Technology
Fake apps, phishing sites and impersonator accounts target tech brands and their users. Beady monitors app stores, social media and the web for misuse of your name, so a malicious copy never reaches your customers.
Finance and Insurance industry illustration
Finance and Insurance
Financial firms are among the most impersonated brands online and face constant phishing and scam attempts. Beady catches fraudulent sites and fake accounts targeting your customers before they lose money.
Supply Chain industry illustration
Supply Chain
Every counterfeit and unauthorised seller on a marketplace takes a small piece of your brand. A fake sold as the real thing. A grey market reseller undercutting your official distributors. In a re-export hub like the UAE, both are common. Beady finds the fakes and the unauthorised listings using your name and gives you what you need to get them taken down.
Government industry illustration
Government
Impersonation of public bodies fuels scams and misinformation. Fake fine-payment and visa-service pages are a common example. Beady monitors for fake accounts and fraudulent sites using your name, so the public isn’t deceived in your name.
Law Enforcement industry illustration: 100,000+ open sources, source-verified leads
Law Enforcement
Support investigations into brand abuse and online fraud with source-verified evidence of impersonation and scams, collected from social and public sources.
Human Resources industry illustration
Human Resources
Fake recruiters and job scams using your brand target candidates. Beady detects impersonation across hiring channels, protecting applicants and your reputation as an employer.
Healthcare industry illustration
Healthcare
Counterfeit products and fake providers using your name put patients at risk. Beady monitors for impersonation and misuse across the web, protecting patients and your standing with health regulators.
Trading industry illustration
Trading
Scammers pretend to be trading brands and executives to run investment fraud. Beady detects fake accounts and lookalike sites targeting your clients, so you catch a scam before it spreads.
iGaming industry illustration
iGaming
Fake sites and affiliate scams exploit gaming brands and their bonuses. Beady monitors for impersonation and fraud using your name, protecting players and your licence.
Energy and Utilities industry illustration
Energy and Utilities
Billing scams and phishing pretending to be utility companies target customers directly. Beady watches for fraudulent sites and fake accounts using your brand, so customers aren’t deceived in your name.
Manufacturing industry illustration
Manufacturing
Counterfeits of your products spread across marketplaces and unofficial shops. Beady finds unauthorised listings and fakes using your brand, so you can protect your revenue and your name.
Media and Telecom industry illustration
Media and Telecom
Impersonator accounts, fake apps and phishing target media and telecom brands and their audiences. Beady monitors every channel for misuse of your name and catches threats early.
Retail industry illustration
Retail
Counterfeit listings, fake shops and impersonator accounts take your sales and mislead shoppers. Beady scans marketplaces, social media and the web for abuse of your brand, so you can shut it down. Especially relevant around big sales seasons like White Friday, Ramadan and the Dubai Shopping Festival, when fake shops multiply.

Set Once. Monitor Daily

Set up your brand once, then let Beady keep watch. Move from occasional checks to continuous, daily coverage of the threats aimed at your name.

One-Time Scan

A quick first scan that checks social media, marketplaces, app stores and the web for impersonation, counterfeits and misuse of your brand right now.

It’s designed to give you an instant picture of where your brand is being abused, so you can judge the size of the threat and decide what to deal with first.

One-time scan of a name across news, profiles, legal bases and additional sources

Ongoing Monitoring

Ongoing monitoring keeps watching every day, so new threats don’t wait for your next check. A one-off sweep shows you a moment. Monitoring shows you what’s happening to your brand as it happens.

Beady uses more than 100,000 sources that are refreshed daily, so it flags new impersonators, scams and reputational threats as soon as they appear and you can act before they reach your customers.

Ongoing Monitoring

Clear Intelligence, Built for Your Workflow

Trace every threat back to its source, create reports you can act on and send brand intelligence to the tools your team already uses.
Social Signals Monitoring
Social media is where brand threats show up first. Impersonators, scams and reputational fires often start on social platforms hours or days before they spread anywhere else.

How fast they appear depends on the brand and the platform, but social monitoring covers everywhere your name shows up, so you get the earliest warning possible.
Social Signals Monitoring
Messenger Integration for Daily Risk Alerts
Beady can send daily alerts to messaging apps such as Telegram with the most important brand threats from your monitoring, so you don’t have to log in to the portal every day.

Read the short summary on your phone, and when a threat needs a closer look, log in to see the full report and the source behind each flag.
Messenger Integration for Daily Risk Alerts
Quality of the Data Provided
Beady uses publicly available data only. It’s refreshed every day and updated as changes appear, and every threat links directly to where it was found.

The AI doesn’t invent or exaggerate anything. You can check every finding against its original source, so you can verify a brand threat before you act on it.
Quality of the Data Provided
Report Consolidation
Bookmark the threats that matter and build a report around a specific case, brand or takedown. You can share it with your legal team, an executive or an enforcement partner in a couple of clicks.

Everyone works from the same verified findings, so nobody has to put the case together again by hand.
Report Consolidation

How It Works

Here’s how the noise of the open web turns into a short, verified list of real threats to your brand, step by step.
Book a Demo
Add the Party
Step 1
Add Your Brand
Enter your brand names, domains, executives and products so Beady knows exactly what to watch for.
Screen
Step 2
Scan and Monitor
Beady automatically searches social media, marketplaces, app stores and more than 100,000 sources for impersonation, counterfeits and misuse of your brand.
Map and Filter
Step 3
Filter the Noise
The AI reads, matches and classifies every mention, removing false matches and duplicates so only real threats are left.
Build the Profile
Step 4
Build the Report
Confirmed threats go into a single report, sorted by severity, with each one linked to where it was found.
Monitor and Share
Step 5
Share the Report
Review the threats, decide what needs action and share a clean, evidence-backed report with your legal, compliance or enforcement team.

Less Spend, Faster Answers

Here's how Beady compares with the two approaches most UAE compliance teams use now.

Report-based due diligence
Screening databases
01 / 07 How you pay
Beady
One plan based on the number of entities monitored
Report-based due diligence
Per report, and every refresh is a new order
Screening databases
By screening volume, with add-ons billed separately
02 / 07 Ongoing monitoring
Beady
Included, throughout the day
Report-based due diligence
Not included, a report is a one-off snapshot
Screening databases
Rescreens its own database, updated by researchers
03 / 07 Changing your watchlist
Beady
Swap entities whenever you like
Report-based due diligence
Every new name means a new report
Screening databases
New records add to the bill
04 / 07 Time to first result
Beady
Minutes
Report-based due diligence
Hours to days
Screening databases
Minutes, but with heavy noise
05 / 07 Evidence
Beady
Every finding linked to its source
Report-based due diligence
Sources buried in a static document
Screening databases
Database hit, source often not shown
06 / 07 False positives
Beady
Up to 95% removed before review
Report-based due diligence
Analyst reads the entire report
Screening databases
Your team clears them manually
07 / 07 Getting started
Beady
Live the same day, 2 weeks free
Report-based due diligence
Onboarding and sample orders
Screening databases
Weeks of setup and integration
1 / 7
Comparison based on typical pricing and delivery models in the market. Individual providers may differ.

Ready to get started?

You can be live in 24 hours instead of weeks.
Book a Demo

Frequently Asked Questions

What is online brand protection software?
Online brand protection software monitors the internet for misuse of your brand, such as impersonator accounts, counterfeit listings, phishing sites, fake apps and unauthorised sellers, and gives you the evidence to act. Beady does this with AI, scanning social media, marketplaces and the wider web and showing you only real threats worth your attention, each linked to its source.
Coverage is the one people underestimate. A tool that only watches marketplaces misses the fake accounts on social media and the copycat apps in the stores, so you want something that covers all of it, plus the open web. After that it’s about signal. Good AI cuts false alarms down to something a person can actually work through, and every hit should link back to its source so you’re not chasing ghosts. Two more things: it should be watching all the time, not scanning once a quarter, and it should tell you quickly when something’s wrong. Beady covers all five, which mostly means your day isn’t spent digging through junk to find the one listing that matters.
Real products, unauthorised sellers. That’s the short version. Genuine goods sold through channels the brand never approved, often across borders and at prices that undercut official sellers. The products are genuine, but the selling isn’t authorised. Over time it eats into your pricing, your control and your customers’ trust, and in a major re-export hub like the UAE it’s a constant issue. Beady helps you find the unauthorised listings using your brand.
Parallel imports are genuine goods bought in one market and resold in another without the brand owner’s permission, usually to take advantage of price differences between countries. They’re a common type of grey market activity, and with so much trade passing through the UAE, many brands and their official distributors here deal with them. Beady helps you spot where your products are being resold outside your authorised channels so you can respond.
One platform can find them all in one place, which is the essential first step. Beady scans marketplaces for unauthorised and counterfeit listings using your brand, puts them in a single view with evidence attached, and lets you prioritise and pursue removals instead of chasing each marketplace separately.
A few things. It needs to cover a wide range of marketplaces, not just the obvious ones. Its detection needs to be accurate enough to tell real infringement from background noise. It needs to give you evidence you can actually enforce with. And it needs to let you follow each case through to removal. Beady is built around finding genuine, source-linked infringements and pulling them together in one place, so your team spends its time enforcing instead of sifting through endless listings.
VIP monitoring protects the high-profile people who represent your brand, like your executives and leadership, from impersonation, fraud and threats. Scammers use a leader’s name and face to make a scam look credible, so Beady watches social and public sources for fake profiles and executive impersonation attempts and catches them before they cause harm. For well-known business figures in the UAE, fake profiles are a regular problem.
Look at what it protects. Revenue kept away from counterfeiters and grey market sellers. Fraud losses you never have to absorb. The reputational crisis you don’t have to clean up. Then add the time saved when threats are detected, verified and collected for you automatically. Put together, brand protection usually pays for itself well before one big incident would have cost you.
You find out about the abuse the hard way, from the damage itself. A customer gets scammed using your name. Revenue slowly leaks away to counterfeits. Someone pretends to be one of your executives and approves a fraudulent payment. A reputational fire is already spreading before anyone notices. Brand protection changes that. Instead of being caught off guard, you see the threat coming and can act early.
Trusted by compliance and risk teams at